Expert SEO Blog Content & Copywriting Services for B2B and SaaS Companies

I’m Paul Michael, I’m a blog content writer and copywriter that caters to B2B, SaaS, and Tech companies. I provide writing services that are engaging and SEO optimized – I’m your go-to freelance choice.

Paul provides industry-specific SEO content & copywriting that not only ranks but also communicates technical concepts in a way that appeals to both newcomers and professionals. He knows how to blend his work to match target audiences.

Dave Johnston, SaaS Boss

Why work with me? I come with significant industry experience as well as a proven SEO track record, I am technically savvy and communicate quickly and reliably – my career in content writing and SEO spans over 12 years…

If you’re ready to augment your B2B or SaaS company with expertly crafted SEO blog content and copywriting services, I can help. I aim to transcend ordinary content limitations and set new benchmarks for what truly impactful, niche-specific content looks like.

B2B, SaaS, and Tech Writing Examples – Quick Glance at my Work

Just a few Examples of my work:

1. SaaS B2B Blog content example for Prospeo.io

In this B2B blog post example, I wrote for Hugo from Prospeo.io, which is a a new B2B focused SaaS email prospecting tool, competing with hunter.io. I wrote specifically on linked-in prospecting and how to get leads, pushing the product Subtly.

“Paul’s blog post demonstrated his strong research skills. He took a complex topic and made it accessible for our audience. Plus, his SEO knowledge is a huge bonus”

Hugo, Prospeo.io

2. B2B content example: Zapier.com

Here is an example of my writing in this moderately technical article, which explains a no-code solution for document control tailored to B2B-focused companies, exploring No-Code Solutions for Document Control in B2B Companies.

This is one of my favorite blog post I wrote because I’m such a big fan of automation, technology, B2B, and SaaS products (Even though Zapier is technically a iPaaS – integration platform as a service, they target end-users of SaaS applications.

I’ve worked in the B2B, SaaS, and SEO industry for years and wrote a number of blog content & copywriting for startups, crowdfunding, and insurance technology.

3. Tech Writing Example for Mediapeanut.com

In this example, I wrote about the rapid pace of technological advancement. You can view this article on MediaPeanut.com: How Fast Is Technology Growing? Statistics & Facts.

This piece did very well and attracted a ton of PR (and links). In fact, lets look at all the links and mentions it attracted:

Although the main focus of mediapeanut is not to build an SEO focused blog –, Mediapeanut is a site that was built to provide apps and products around electronics, streaming, and technology. The blog was created as one of many ways to promote the Roku remote app being built for streaming as well as other apps focused around electronics (such as smart phones), computers, and streaming devices. (app is still in progress!)

Content Writing Services: What does my process look like?

1. You provide a content brief or I can create a SEO content plan with a topical map or cluster strategy based on the topic if you don’t have your keywords.
2. I research by diving further into your industry, begin to understand your target audience as well as your mission statement, and have become acclimated regarding subject matter expertise,
3. I provide the Outline, Keyword, and on-page SEO optimization (competitor page-by-page analysis, primary, secondary, and optimizing for long tail keywords in positions 10-20 (an aspect many competitors likely ignore)
4. I write the B2B, SaaS, or Tech blog-focused draft… and typically, I ask questions – e.g., if, how, and why you prefer to weave and blend pushing your product into the post.
5. Next, I’ll submit the draft via Google Docs or to a project management tool of your choice (e.g., ClickUp, Asana, Trello, and so forth).
6. Initially, I’ll ask for feedback, revision requests or small changes so we can get on the same wavelength for your style, tone, and overall blog concepts. My goal is to adapt as closely as I can to fit your vision.
7. Edits & adjusments are made, and the final draft is submitted for your approval.

The types of projects I take on usually have a minimum, but I’m even happy to speak further on a 3-5 min video call if needed (preferred). If you want to inquire via the chat button below, you can reach me instantly (I’ll get your chat directly to my phone)

You can also Contact me here

Blog Article Refreshing Services

The goal of an article re-write for my clients is typically for SEO, conversions purposes, make the content more engaging and up to date.

• Refreshing Published Posts for SEO improvements (Including post HCU): Give your existing posts a lift by aligning them with updated search intent, google’s helpful content update, incorporating fresh examples, and integrating the latest statistics to make them relevant and impactful again.
• Complete Rewrites for Outdated or Underperforming Content: Transform old, unoptimized blog posts into engaging, SEO-rich content that captures current trends and user interest.
• Repurposing Existing Content or marketing pieces: Turn what you already have – be it case studies, white paper, informational or transactional (including email newsletter copywriting) – into engaging blog content that extends the life and reach of your original materials.

With a 12+ experience as an SEO content writing specialist, I’ve tackled, adapted to, and excelled in writing for some of the most challenging niches, including retail, automation, insurtech, IT, finance, and streaming.

Pricing -What are my rates for content writing?

If you have something specific in mind, I’m happy to adapt, and cater to your task.

My typical billing range and minimum for multiple blog posts per month lies between $1,300 and $2,800 for most clients. My pricing is flexible – if you need something one-off or something specific please feel free to reach out and we can come up with something fair.

How and why does the pricing vary?

Simple, my pricing varies based on the details of each project, including factors such as niche, the technical nature of the article, word count, format, and whether the piece includes a byline.

FAQ

What payment methods do you prefer?

While I prefer Direct deposit, platforms such as Wise Paypal, Bill.com, and Upwork and others can also work.

Where are you located and do you have a degree?

Previously located in Brooklyn, NYC, I am now based in New Jersey. I hold a BA in Psychology from Rutgers University.

Do you also perform SEO?

Yes, I’ve grown several blogs to 350k+ traffic (my writing only), utilize ahrefs & SEMrush for keyword research; primary & secondary KWs, page by page competitor analysis. Including internal link structure, anchor text optimization, and much more.

Do You Offer Other Content Creation Services Besides Writing, Like Pinterest and YouTube SEO?

Yes! I do. for reference, here’s my most recent Pinterest project where I create just 65 pins were created in September (small effort, big reward).

Over the course of six months, my efforts on Pinterest led to noteworthy results: my account achieved over 403,000 impressions, generated 6.3 outbound clicks, and secured 3,230 saves.

On YouTube, with a focused approach involving just 77 videos and strategic keyword gap analysis, I successfully crafted and implemented the overall strategy, authored the video scripts, and independently managed the project.

This approach paid off, yielding an impressive monthly average of 57,300 views, 1,600 hours of watch time, and a total growth of over 3,650+ subscribers life-time.

Feel free to reach out if you’re interested in discussing a Pinterest or YouTube SEO content strategy for traffic growth.